Victorian Government Partnership

The Victorian Government is committed to keeping Victorians informed about coronavirus (COVID-19) and thanking them for following the restrictions currently in place.

Victorians have been able to prevent a broader spread of coronavirus through their efforts and actions. The situation remains fragile and we know that continued success will come by working together.

The ‘Staying Apart Keeps Us Together’ campaign reflects on the efforts and actions that are making a difference and how we are achieving this as a community.

The campaign reflects on the connectedness and community support that is key during this time.

‘Staying Apart Keeps Us Together’ developed with M&C Saatchi is a multi-channel campaign running in metropolitan and regional areas of Victoria. TV, radio, press, digital, social and out of home will speak to the broader Victorian community with a suite of bespoke communications designed for specific audiences.

Quote Attributable to the Premier Dan Andrews:

“I know we’re asking a lot of Victorians at the moment but following the rules and staying apart keeps us together as a community.”

David Stockman | A/Chief Communications Officer & Chief of Protocol | Strategic Communication, Engagement and Protocol

M&C Saatchi Melbourne Proudly Partners with The Victorian Government