Jake Lyme

Why Disney+ is about to increase illegal downloading in Australia

Australia’s streaming services have welcomed a new competitor with the launch of the much anticipated Disney+.

In this op-ed for Mumbrella, Jake Lyme makes the case for why its entry into the market will drive illegal downloads in Australia.

“This week, Australia’s streaming market welcomed a new competitor with the launch of the much anticipated Disney+. For $8.99 a month, you can access a catalogue that includes the Marvel and Star Wars libraries, classics such as Frozen, The Lion King, Toy Story, and The Simpsons, and original content like The Mandalorian.

“But few households can afford to fork out for Disney+ on top of all the other streaming offerings. And with the hype around series such as The Mandalorian, we’ll most likely see an increase in illegal downloading as wannabe viewers look to get their hands on these shows. That’s right – Disney+ will probably drive up illegal downloading in this country.”

 

For the full story, head over to Mumbrella

Our lead data scientist, Jake is the brains behind our groundbreaking “Minnie” AI bot. He specialises in bringing together meaningful insights from disparate and numerous data sources and his skills include machine learning, customer segmentation and profiling, big data management and visualisation.