It’s 2021; it’s COVID. At a time when communication is critical, confusion reigns. So, how can we communicate with diverse people with genuine care?
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Just Change, Just Water
Leveraging Gen Z’s enthusiasm for social activism to turn passive consumers into active sales agents.
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JAB FOR YOUR LOCAL
tab
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UGLY, BUT GOOD FOR YOU
steggles
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Craft, Camera, Action
big-w
A digital tool that turns a family’s real life craft into the heroes of their own movie.
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Save This Rhino – India
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MuM
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Save This Shark
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MATESONG
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Long May We Play
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Puma Hybrid Athlete
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News In Colour
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SAVE THIS RHINO
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MIB Intergalactic Test Drive
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Minnie AI Superdecoder
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Blend Week
awards
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John Boston. Brewed in honour of legends.
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Lexus Heartbeat
lexus
Introducing the world’s first car with a heartbeat.
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Optus Clever Buoy
optus
The world’s first shark detection buoy.
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W3
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Game of Balls
blue-ball-foundation
For the first time ever, an actual porno was interrupted by a public health message.
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For Those who Dare To Step Forward
lexus
For Those who Dare To Step Forward.
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NRMA FireBlanket
nrma
An early bushfire detection and monitoring prototype.
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We’re Stegglers for Quality Time
steggles
A new brand campaign celebrating the natural bond between Steggles and Australian families.
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That’s why I pick Woolies
woolworths
With increasing competition from Aldi and a discount-happy Coles, Woolworths needed a brand refresh - one that rediscovered its friendly, Aussie tone of voice. It had to be simple, flexible and consumer focused.
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Australian of the Day
commbank
Leading up to the Australian of the Year Awards we'll crown a new Australian of the Day.
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W3
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The One who will end cancer.
australian-cancer-research-foundation
The face that will defeat this killer disease.
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Live More Netflix
optus
To blur the line between Optus and Entertainment, we launched the pioneering partnership with Netflix. This was a step in the process to move Optus from not just a telco company, but a visionary entertainment provider.
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Life's better when you say YES! to things.
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Live more yes!
optus
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267,700 loops in 3 weeks
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Every 6 seconds
quit
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AdWeek
Cannes Lion
D&AD
FWA
One Show
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Optus Rebrand
optus
We changed everything, from advertising to SIM cards and security passes.
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ADMA
Australasian Writers
Cannes Lion
FWA
LIA
Webby
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The Art of Noise
noise-international
Sound for advertising. An interactive soundboard designed to prove how well ‘Noise International’ understands adland’s needs.
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Movember Games
google
Raising awareness of Movember.
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Doggie Rescue
monikas-rescues
Dog adoption works both ways. Studies have shown that people who own pets are generally happier and healthier.
